Concept | Design | Production

Giraffe Quicks, offshoot of the well-known Giraffe chain of restaurants, is the fast little brother of the veteran brand. Understanding that customers don't always have time to wait for lunch, Giraffe Quicks offers a bucket containing portions of Asian food that is continuously prepared and ready to go. The creative mission was to design a graphic language, a power wall, and a new array of takeaway packaging.